Live from DMA09: Best Western Checks Into Transpromo
In conjunction with InfoPrint, the CMO Council ran a test early this year to see how transpromotional documents would work for Best Western.
In conjunction with InfoPrint, the CMO Council ran a test early this year to see how transpromotional documents would work for Best Western.
Coupons.com, which offers members digital discount offers via Web and mobile phone, has expanded its platform with a new portfolio of services, including the ability to save discount offers to selected retailer loyalty cards, the company announced today. ...
Advantex Marketing International Inc., a merchant funding and loyalty marketing program provider, has extended an agreement with Canadian Imperial Bank of Commerce.
In-depth coverage of the winners including interviews with the winning campaigns
New corporate identity reflects company’s unique approach to online advertising
In the 1977 Woody Allen classic “Annie Hall,” actor Jeff Goldblum, portraying a Southern California partygoer, tells his guru over the telephone—I forgot my mantra
Del Taco last weekend began a campaign to give away two free chicken soft tacos to customers who joined its loyalty club, Raving Fan eClub
YouTube’s blog post last week about the overabundance of 5-star ratings—and whether this preponderance of the positive calls into question the very effectiveness of ratings systems —sparked a lot of commentary.
Coupons.com, which offers members digital discount offers via Web and mobile phone, has expanded its platform with a new portfolio of services
Audi has engaged RTC Relationship Marketing to serve as its customer relationship marketing agency of record.