Search Results for: loyalty

American Express cardholders with several million points burning a hole in their pockets now have a new catalog of rewards to choose from.

The brands have signed a multi-year deal with loyalty marketing firm Aeroplan to put Aeroplan Miles on packages of breakfast foods.

Automakers need to step up efforts to build brand loyalty among minorities, according to new data from auto research firm R.L. Polk & Co.

Choice Hotels International has named Greg Brown as vice president of the company’s Choice Privileges rewards program, a new post.

Millard Group Inc. has assumed management of the High Country Gardens
file. This cataloger has 59,000 last-12-month buyers.

Millard Group Inc. has assumed management of the King Ranch Saddle Shop
catalog file. Some 29,000 last-12-month buyers are named.

Publicis Groupe will take a giant step into digital marketing when it buys Digitas Inc. for $1.3 billion.

Millard Group Inc. has been appointed to serve as list manager by For
Counsel Inc. This cataloger has 26,000 last-12-month buyers.

You might remember the tiny remote controlled car ads that every emailer ran several years ago. If you wanted one of those cars though, or to buy the non-remote controlled kind, you need one thing – money. December revolves…

Terrence Smalley, a longtime online marketing executive, has formed Outonthenet.com, a loyalty-marketing firm catering to the lesbian, gay, bisexual and transgender (LGBT) market.