Search Results for: loyalty

The Melting Pot Restaurants is working to build membership in its loyalty program with a bevy of promotions tied to the upcoming Warner Bros. film “Valentine’s Day”

Point-of-sale loyalty program provider Maritz Real-Time Rewards has teamed up with Affinity Solutions, a relationship marketing program provider. The two firms will jointly offer a point-of-purchase relationship marketing program for US credit and debit card issuers and retailers.

Back to the PRO Awards Page 1. Best Multidiscipline Campaign Awarded to the campaign best utilizing more than one marketing discipline (broadcast, direct marketing, advertising, events, interactive media, public relations, etc.) Judges will be looking …

Groupe Aeroplan Inc. has finalized its agreement to purchase Carlson Marketing Worldwide for $175.3 million

The Consumerism movement, which began in the 1950s as a reaction against predatory business practices, reached its zenith in 1962, when U.S. President John F. Kennedy outlined four rights to which all consumers were entitled

A survey of marketers who buy promotional products found that the channel scored especially well as a way to reach targeted audiences with a single campaign spend and without annoying them

Most popular articles of 2009 Here’s our list of the most read articles of 2009. Stay up-to-date with next year’s top stories by getting the Promo Xtra e-newsletter delivered to your email inbox. Subscribe to Promo Xtra today! #1: Kraft Pushes Recipes …

Carlson Marketing Worldwide has been acquired by Groupe Aeroplan Inc., a loyalty management company based in Canada.

Digital shopping technologies are changing the dynamics of shopping. Some, like downloadable coupons have made strong gains in influencing purchases, while others, like social media, are lagging

Loyalty marketing services provider Alliance Data Systems Corporation yesterday announced that its Epsilon subsidiary has signed an extension agreement with Cleveland-based KeyCorp to continue providing direct marketing services to KeyCorp