Search Results for: influencers
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ISA’s International Masterfile
ISA’s International Masterfile is a new list from List Technology Systems Group. It is a comprehensive file made up of subscribers to Industrial Computing
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Beyond Computing Opt-In List
Kroll Direct Marketing introduces an opt-in e-mail list from Beyond Computing magazine. The list features over 14,000 subscribers to the IBM/Forbes Inc.
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Public Puts Premiums Before Privacy in Online Arena: Study
The flow of data between consumers and marketers will change as consumers realize their information has value, and not because of data abuse fears. Furthermore,
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Belly Up to the TV
New on-premise satellite system is a Big Fat deal.Big Fat, Inc. is getting into the TV business.The New York City-based company, home to the promotions
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Veteran Affairs
Marketers often overlook America’s war veterans. But their attention could be worth fighting for.Last year, Kodak and Wal-Mart hit upon a national co-marketing
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Agencies
Chipmunk Marketing
A broker tells a cautionary tale about animal wear and the search for list results This is an article about list recommendations, in story form. The characters
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Agencies
P&G GOES ONE-TO-ONE
Reflect.com offers customized cosmetics It used to be if a woman didn’t like the shade of lipstick she’d bought, her only options were to buy a different
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Agencies
The Conscience of Direct Marketing
Nat Ross never wavered in his support of DM education and social justice It’s funny, but I’ve never really thought of Nat Ross – who died at age 96 on
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Agencies
E-MAIL LISTS
BackOffice E-mail The BackOffice E-mail list includes more than 32,000 subscribers and registered site users who gave permission to receive third-party
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Agencies
Best of Breed
MARKETERS EMBRACE DATA MANAGEMENT SYSTEMS, BUT THEY MAY NOT BE INTEGRATEDEVERYONE KNOWS a true enterprisewide data system when they see one: It links