Search Results for: influencers

(PromoXtra) Time Warner has disclosed that it has made an investment in Gaia Online, a virtual world targeting a teen audience.

Time Warner has disclosed that it has made an investment in Gaia Online, a virtual world targeting a teen audience.

As we wrote out our predictions for the upcoming year, one question kept creeping into our mind – “Will this year be a good one?” Saying this company might go public or this vertical might not tells the affect but not…

About 50% more Americans are using their cell phones as entertainment devices now than they did about eight months ago.

In case you missed it, something very interesting happened last month at Barack Obama’s rally in Columbia, SC. A viral marketing event broke out. The

Borders has begun entertaining customers in stores with cooking demonstrations and a book club series, all on Borders TV. Borders is not the only retailer

The results are in and once again, return on investment from e-mail is astronomical compared with other direct marketing channels. But a drastic shift

Hey, big spender! Wanna spend some time with me… online? More and more, financial services marketers are using viral video and other social networking media

Marketers are using more sophisticated metrics to determine the ROI of their cross-channel campaigns. But for many, keeping track of data across their

People looking for some big savings this holiday season are relying on coupons, newspaper inserts and word of mouth, among other tactics a new survey found.