Search Results for: influencers

Judy has been working twice as hard and twice as fast for the past two years as her company teetered above bankruptcy and laid off a quarter of its staff.

In the heady days of the late 1990s, pushing the incentive envelope with lavish trips and expensive products wasn’t just about motivation, but a badge

Promotion agencies are preparing to deal with a new Connecticut sales tax to be imposed on advertising services beginning April 1. Advertising services

The Direct Marketing Association has reversed a decision it made earlier this year, and will feature an International Pavilion at its fall conference.

The Direct Marketing Association has reversed a decision it made earlier this year, and will feature an International Pavilion at its fall conference.

Five top tobacco companies are expected to file a joint motion next fall to dismiss conspiracy charges made by the Department of Justice three and a half

Reading Devotees Mail Order Buyers Mail Marketing Inc. has unveiled this 6.6-million-name 12-month buyer file of books and magazines of cookbooks, fiction

Golf Digest Players Club With a headline reading “Earn Free Golf, Play More and Pay Less!” the first mailing tracked from Golf Digest Players Club makes

Golf Digest magazine extends its brand by offering membership in the Golf Digest Players Club. Also, in this week’s Mail Stream, Value Express tries a loose-leaf promotion.

Your column and concept of withholding direct marketing services to politicians is pure brilliance.