Search Results for: influencers
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DIRECT Listline
XP Professional Prospect Target Base List These are 250,000 technology professionals open to new high-tech products and technology offers. The names have
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Scholastic Coach and Athletic Director List Services Corp. now manages this list of 42,792 active subscribers to this publication. Many of the physical
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DIRECT Listline
XP Professional Prospect Target Base List These are 250,000 technology professionals open to new high-tech products and technology offers. The names have
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Point of Contact
The events not the handouts are what put sampling campaigns over the top these days. The medium has yet again become the message. While the novelty of
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CREAM OF THE CROP
Awards for the year’s best premium incentive campaigns were recently bestowed upon a diverse group of six marketers by the Incentive Manufacturers & Representatives
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Smokers Report They Are Marketed by Mail
Roughly 39% of all smokers have received a cigarette promotional piece in the mail, according to a new study from Eisner Communications. This is only
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Guideposts New Selects New selects for Ideals magazine subscribers include 72,000 last-six-month subscribers and 100,000 actives. Cost: $95/M for last-six-month
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RESEARCH: Street Smarts
Here are two truths about trend-spotting: It’s not rocket science. And everyone should do it. You have to look a little further ahead to stay in business,
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Live From the DMI Co-Op: Optimism Breeds a Flourishing Economy; Weinberger
Emotions play a major role in the state of the American economy, and business leaders with a positive outlook will fair much better in the long term,
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Companies Measure Customer Loyalty Poorly: Jupiter
Nearly half of consumers choose e-commerce sites based on word of mouth, but only 7% of companies can accurately identify these viral influencers. …