Search Results for: influencers

  • Facebook and The Future of (Performance) Marketing

    Two advertisers seem to dominate airport advertising – BMW and Accenture. After a few visits to the airport, I feel I can tell you all about BMW’s cars and what it takes to “be a Tiger.” Then again, I like cars and…

  • Letters to the Editor

    Several years back GE publicly announced this same policy of no longer delivering third class mail internally – and the direct marketing press promptly pointed out that much of GEs OUTGOING mail was…THIRD CLASS.

  • PayPerPost is Now IZEA

    Going forward our company will be known as IZEA, with PayPerPost as its flagship product and other properties including Blogger’s Choice Awards, RockStartup, Zookoda and BlogInSpace under the IZEA corporate umbrella.

  • The Latin Club

    Veronico Trujillo was hungry for a handmade tortilla. But he couldn’t find a good one, so he opened a small shop in Los Angeles called La Tortilleria

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  • Trade Off

    What gets promoted at retail is not by accident or left to the whims of individual store managers. A new study released in September by retail consultancy

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  • Very Internet People

    Social networks are great Just ask the 40 million active users who have joined Facebook since its launch in 2004. And advertisers have also felt their

  • E-Mail ROI is Falling

    Though the return on investment garnered from e-mail marketing operations is still healthy, there has been a downward trend in recent years

  • Pringo Helps PCGCampbell Create Traction for Yokohama Tire Corporation

    Social networking consultancy partners with LA-based marketing agency to create online contest to support Yokohama’s green initiative

  • The Real Ringtone Shakeup

    About a month ago, we wrote about imminent changes in the ringtone landscape, ones that had the potential to materially impact a large percentage of those driving signups to ringtone providers. Changes can…

  • Charitable Giving Can Lead to Increased Sales: Survey

    Philanthropic activities can help drive business on a number of fronts.