Search Results for: influencers
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Facebook and The Future of (Performance) Marketing
Two advertisers seem to dominate airport advertising – BMW and Accenture. After a few visits to the airport, I feel I can tell you all about BMW’s cars and what it takes to “be a Tiger.” Then again, I like cars and…
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Letters to the Editor
Several years back GE publicly announced this same policy of no longer delivering third class mail internally – and the direct marketing press promptly pointed out that much of GEs OUTGOING mail was…THIRD CLASS.
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PayPerPost is Now IZEA
Going forward our company will be known as IZEA, with PayPerPost as its flagship product and other properties including Blogger’s Choice Awards, RockStartup, Zookoda and BlogInSpace under the IZEA corporate umbrella.
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Agencies
The Latin Club
Veronico Trujillo was hungry for a handmade tortilla. But he couldn’t find a good one, so he opened a small shop in Los Angeles called La Tortilleria
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Very Internet People
Social networks are great Just ask the 40 million active users who have joined Facebook since its launch in 2004. And advertisers have also felt their
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E-Mail ROI is Falling
Though the return on investment garnered from e-mail marketing operations is still healthy, there has been a downward trend in recent years
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Pringo Helps PCGCampbell Create Traction for Yokohama Tire Corporation
Social networking consultancy partners with LA-based marketing agency to create online contest to support Yokohama’s green initiative
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The Real Ringtone Shakeup
About a month ago, we wrote about imminent changes in the ringtone landscape, ones that had the potential to materially impact a large percentage of those driving signups to ringtone providers. Changes can…
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Charitable Giving Can Lead to Increased Sales: Survey
Philanthropic activities can help drive business on a number of fronts.