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NEXCEN BRANDS INC.: the parent company of Marble Slab Creamery and MaggieMoo’s Ice Cream & Treatery, has rolled out a movie-themed ice cream promotion for the two brands.

MCDONALD’S: in offering customers in southern Los Angeles a $10 discount and a complimentary second visit to SeaWorld through June 23

Sometimes, a public relations rep can do more harm than good for a company. Read why Kraig Smith says you need to monitor your PR teams actions and reactions

The launch of the new eCampus.com Program in the LinkConnector Affiliate Marketing Network brings affiliates Back to School to gain new opportunities at earning big.

NBC NEWS: and MSNBC.com are partnering with MySpace on an exclusive hub for 2008 election news on the social network’s Impact channel

LinkConnector’s new widget technology brings the latest developments in the online world to Affiliate Marketing.

The Wall Street Journal, among others, reported yesterday that “Yahoo Inc. and Time Warner Inc.’s AOL are closing in on a deal to combine their Internet operations, a move aimed at thwarting Microsoft Corp.’s effort to…

Imagine that you are in charge of online marketing for your organization. You have slaved for months to tune and optimize your campaigns. Countless hours

It’s still the early innings of the social networking game, and companies are continuing to formulate strategies on how to get into it while analytical observers are trying to discern what the online dialogues mean.

In addition to the writers strike ending, the flurry of activity surrounding the potential acquisition of Yahoo also pushed another, and in this case much more relevant to our industry than the writers strike, piece of news to the…