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The Cheesecake Factory & Feeding America Drive
2010 Pro Awards Finalist: Best Use of Event Marketing (More Than Five Venues)
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2010 PRO Awards Finalists
Click on each campaign name to view their full description. BEST MULTIDISCIPLINE CAMPAIGN Give A Day, Get A Disney Day Agency: Disney Destinations, LLC Client: In-House LG US National Texting Championship Agency: Fathom Communications Client: LG …
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Building an Online Community
Communispace, a firm that develops dedicated online communities recently developed an online forum where Chase and the InterContinental Hotels Group had direct and ongoing conversations
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The Week in Review
Headlines from the industry.
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Data & Analytics
Twitter Programs Give Wing To Data Gathering and Display Ad Strategies
The Twitter advertising revolution is in top flight. Fresh off its Promoted Tweets revenue earning initiative, Twitter is appealing to consumers and advertisers once again with its new @earlybird feed. The @earlybird program allows participants to opt in to receiving coupons and marketing messages.
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Local Search, Social Networking and Mobile Gaming Increasingly Popular
The latest “Smartphone Intelligence” survey from Compete shows that local search, social networking and mobile gaming are all prominent activities on smart phones.
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The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
You’re Cordially Invited…
Promo and Promo Xtra invite you to join our new LinkedIn group, Promo Online. You no doubt already know the benefits of joining LinkedIn groups: access to like-minded professionals
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Liking Their Way to The Bank
Sometimes the world seems fairly straightforward. Coke. Diet Coke. One has calories. One doesn’t. Simple. Easy to understand. So what about Coke Zero? Tastes like Coke. Has the calories…
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Recipes, Body Fat and Star Power on Tour with StarKist Tuna
StarKist is using healthy recipes, body fat measurements and the star power of celebrity chef Sandra Lee to market its tuna during a month long tour