Search Results for: data
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Agencies
FCC Gives Green Light to Phone Companies
The Federal Communications Commission ruled in August that telephone companies can use private information about their customers and former customers
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Agencies
Girl Stuff: MXG Media adds online TV to its magalog, Web offerings for teen girls
How many ways can you push products to teens?Manhattan Beach, CA-based MXG Media Inc. is about to find out this fall when it debuts online video programming,
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Agencies
Forrester Predicts Online Ad Boom
Internet advertising will continue to grow, eventually outpacing direct mail and other media, according to a report by Forrester Research Inc., Cambridge,
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Carleton, Prime Response Form Pact
Carleton Corp., Minnetonka, MN, a provider of customer data-management solutions, and Prime Response, Boston, a marketing-automation outfit, have formed
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Short Cuts
Direct Focus Inc., Portland, OR, named C. Rowland Hanson to its board of directors. Hanson is the managing member of CRH and Associates, a consulting
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DIRECT Listline
A & I Supply A file of last-12-month catalog buyers. The catalog features various types of tools, from woodworking to metalworking, automotive to industrial.Cost:
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IBM Launches Multi-Channel E-Business Campaign
IBM, Somers, NY, has launched a $30 million integrated marketing campaign for its e-business initiatives. The campaign will include a 250,000-piece direct
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DIRECT Listline
The NetExec@Work This 400,000-name list of active Web principals is now managed by 21st Century Marketing. The file is created and maintained by the Network
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U.S. and European Union Edging Toward Data Deal
The U.S. and the European Union are nearing agreement on how U.S. companies can comply with EU laws governing online privacy after almost a year of talks,
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Survey Finds Online Customer Service a Myth
The lack of timely – or any – response to customer service queries has left many consumers dissatisfied with e-commerce-enabled Web sites, according to