Search Results for: data

  • Adding Flash and Dazzle

    Kiosk marketing is on the rise as more companies find broader applicationsfor electronic pitchmen. Hasbro, Inc., Pawtucket, RI, recently contractedwith

  • And Plenty of Sizzle

    When Hasbro, Inc., Pawtucket, RI, went shopping for a kiosk to promoteproducts, it found help was just an EconoTouch away.The EconoTouch System built

  • U.S. Bancorp to Pay $3 Million to Settle Privacy Action

    U.S. Bancorp will pay more than $3 million to settle claims by Minnesota that the company violated both state and federal laws by providing financial

  • Real Estate Agents/Brokers

    THE INTERNET is radically changing how real estate agents and brokers initiate, process and close property transactions. It’s estimated there are more

  • At the Crossroads

    WITH THE millennium only six months away, it might pay to bone up on best practices and get a glimpse into the future of database marketing. And there’s

  • Live From the DMI Co-op: ALC Talks Move Forward

    Though talks remain in the early stages, Acxiom Corp. is closer to nailing down an agreement with American List Counsel Inc. for a merger between Acxiom

  • For Beta or for Worse

    AS THE ROLE of customer relationship management in direct marketing increases, so does the number of CRM software and systems used to support all facets

  • DoubleClick Adds Abacus to the Count

    A MID-JUNE MERGER of DoubleClick Inc. and Abacus Direct Corp. has industry observers and privacy advocates alike wondering who will benefit and at what

  • DIRECTNEWSLINE

    U.S. Bank Kills Phone Effort U.S. BANK HAS halted a controversial telemarketing program only two days after being sued by the Minnesota Attorney General

  • Setting the Standard

    THIS IS THE sixth year we’ve compiled information on catalog customer service. In this issue we’ll consider the more than 200 catalogs we received in