Search Results for: data

Valassis Communications Inc., Livonia, MI, has made a strategic investment in Relationship Marketing Group Inc. Terms were not disclosed.RMG provides

Executive Marketing Services Inc., Naperville, IL, has launched a list business and has appointed Bruce Dulberg as vice president of it. EMS provides

Nearly all 50 state attorneys general are investigating the legality of credit-card issuing banks selling their consumer information to direct marketers.

A broad coalition of industry groups has begun pressing Congress to reconsider the new privacy protections for motorists that were included in a $49.5

IXL Enterprises, an Atlanta-based strategic Internet services vendor, will acquire Tessera Enterprise Systems, a customer relationship management solutions

Catelogs.com E-Mail List A file of half a million e-mail addresses. These Internet users have requested free business and consumer catalogs.Cost: $150/MSelections:

Call it a traffic-building U-turn. A brand runs its Web site on kiosks in store aisles to tap store traffic into its site. Get it? Retailers – including

Scoring in-store requires more planning and cooperation than ever before. Unless you’ve got Produce Man on your side.A well-executed in-store promotion

Retailers are getting more data from their loyalty card programs to foster targeted in-store promotions. Smart retailers are mining purchase data to segment

Julie Roehm knows how to turn heads.As brand manager overseeing the launch of the Focus compact, Roehm’s been driving a tricked-up prototype of the car