Search Results for: data
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Agencies
InfoUSA Taps Henricks as Executive VP
InfoUSA has named Susan Henricks executive vice president. Henricks joins the Omaha, NE compiler from First Data Enterprises.
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Agencies
Separate Models for Separate Segments?
One of the ways you can improve modeling results is to look for segments within your customer database that have different relationships to variables
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Agencies
Insurance Loses That Personal Touch
Readers under the impression that their life insurance agent has been ignoring them should take a look at their most recent tax return. Anyone who declared
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Agencies
Grey Direct Acquires MarketData Solutions
Grey Direct has purchased database marketing company MarketData Solutions. Grey, a New York direct marketing agency, will combine its existing unit, Grey
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Agencies
DM Powers, Activate!
Newly deregulated electric and gas utilities that never had to sell their services in a competitive environment are beginning to learn the ins and outs
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Agencies
Preaching to the Non-converted
By relying simply on the contents of your mailbox, you might think the catalog industry is growing by leaps and bounds.Not true.Compound annual growth
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Agencies
INTERACTIVE: Steel This Web Site
Say what you will about Danielle Steel’s writing, but the author knows how to treat her fans – at least online.While highbrows may sneer at Steel’s novels
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Agencies
Sounds Like Team Spirit
Joshua, 141. Together they sound like a Biblical reference. In fact they are two of the new names for “below the line” (non-advertising marketing) agencies
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DIRECT Listline
Prolist Executive Buyers This database contains the names of more than 350,000 top-level executives who have purchased state labor law compliance posters
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USPS Backs Off Private Mailbox Rule
After months of wrangling with private mailbox operators, the U.S. Postal Service last week agreed to rescind a recently adopted rule to require Commercial