Search Results for: data

For once, the Direct Marketing Association and the Clinton administration see eye to eye.In October, President Clinton proposed strict regulations protecting

American List Counsel Inc., Princeton, NJ, has sold a 33% stake in its interactive marketing services business, formerly known as ALC Interactive and

AutoNation’s AutoRewards creates a bond between dealers and driversForget the traditional car salesman in the loud checked jacket: The next person who

Can heaven be that distant? A huge potential market in about 200 countries. Relatively little cost to reach them on a per-1,000-name basis. Instant communication

Members of the International Federation of Direct Marketing Associations are scheduled to begin WEFA Group research projects in Brazil, Canada, Australia,

The U.S. Postal Service debuted an Internet site earlier this month for Standard A mailers to view and download reports and to more quickly send files

Veteran direct marketing attorney John Awerdick died at Memorial Sloan Kettering Hospital in New York on Sunday of complications from cancer surgery.

Online advertising and direct marketing firm, L90, Santa Monica, CA, has formed a partnership with Donnelley Marketing to offer consumers targeted online

President Clinton called for new federal legislation to increase the privacy protections of individual financial records Friday when he signed the Financial

The Customer Profile Exchange (CPEX), a system to standardize how data about e-commerce customers are created, stored, and exchanged, was announced by