Search Results for: coupons

A study of shopper behavior by Catalina Marketing finds that the average CPG brand saw 46% of its most loyal shoppers fall away in the last year

Data from the National Retail Federation (NRF) and BIGresearch show that a significant number of shoppers are using smartphones and tablets to research products, redeem coupons, look up store information and make purchases for back-to-school items this year.

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The web deal space has operated as a direct response machine. Buy ads, send them to an email sign-up, optimize email yield. It’s a push driven-driven model that depends on user scale in a given market to turn a single blast into thousands of…

Saffron Road Foods launched one year ago at Whole Foods Market, a good location for a line of halal food products. The brand made its debut in August during the month of Ramadan, the holiest time period for Muslims and in the ensuring year its products proved successful items on store shelves. This month, as Ramandan is again underway Saffron Road is staging its first promotion co-produced at about 90% of Whole Foods markets nationwide.

RetailMeNot recently unveiled a set of data in the form of an infographic using its own numbers and those from Harris Poll and Vanderbilt University. Among the bits of information highlighted are days with the highest volume of coupon use, the most popular time of day for coupon use and the top categories for…

According to a new Deloitte survey, nearly nine out of 10 households expect to spend the same or more on back-to-school items this year. Nevertheless, consumers will be very price-sensitive this year, with inflation as a significant…

The Printery House is reworking its direct marketing and search strategy to increase efficiency and appeal to a younger audience.

Naturalizer shoes have been known for comfort, but the new Fall line was designed to be stylish as well. If they could get the target audience to try Naturalizers on for 15 minutes, the company felt the brand would sell themselves

Together, Target and Ben & Jerry’s have donated millions of hours of time giving back to local communities. Their combined passion for volunteerism and community outreach created the perfect opportunity for collaboration