Search Results for: coupons
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Agencies
White Castle UGC Contest, Mobile App Call Out to “Craver Nation”
White Castle is energizing its fervent fan base with a summer of contests challenging “Craver Nation” to show their love in creative ways. Submissions are put to a popular vote for prizes, and a concurrent sweepstakes offers to give one Craver sliders for life.
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The Week in Review
Headlines from the industry.
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Coupons, Giveaways and Sweepstakes Get the Most Entries and Facebook Engagement
According to a report from Wildfire titled “5 Best Practices for Increasing Earned Media: Proven Facebook Campaign Types that Triple Sharing and Participation,” coupons, giveaways and sweepstakes get the most engagement on Facebook.
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Nearly 4 out of 10 Mobile Commerce Users Spend More Than $21 a Month via Mobile
According to “The IAB Mobile Phone Shopping Diaries,” a study conducted by On Device Research, mobile commerce is mostly about getting the best price and saving money. Also, about 4 in 10 mobile commerce users spend more than $21 per month via their mobile…
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Editor’s Note: Moving Day
Moving day has been on my mind recently, thanks to the fact that Chief Marketer has a newly redesigned web site and a new online integration with the former standalone PROMO site.
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Agencies
Soccer, a Way of Life for Hispanics, and now for 7UP, too
7UP has formed a deal with Alianza de Futbol to launch the Sue
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Agencies
Sauza Pulls a Leaf from the Old Spice Video Playbook
Shades of the Old Spice Guy! Sauza Blue Silver Tequila offers up a viral fireman who strips down, mixes a perfect margarita, and has an opinion about leggings vs. jeggings.
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Agencies
Chief Marketer Listline April 30
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include Coupons Plus Discount Shoppers, fire chiefs from FireRescue magazine and Lombardi’s Health Product Buyers.
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Agencies
Using Big Data to Create More Efficient Email Marketing Campaigns
More consumer data is being collected than ever before and this “Big Data” can help make sure you never have to do a blind email blast again.
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Email
Emails We Love: Clever Copy Round-Up
Emails from Angie’s List, Disney and Domino’s were among those that got us to open and click-through this week. Here’s why.