Search Results for: coupons
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Couponing: Nowhere to Go But Up
Consolidation took its toll as coupon spending slid in 2000.
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Tech It to the Limit
New gadgets aim to eke more input out of shoppers.
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Animal Instincts
Consumers are a pet brand’s real best friends.
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Home Video: Have Trunk, Will Travel
Babar proves to HBO Video that old and gray can still be hip.
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A Different Kind of E-marketing
What is the difference between an opinion and a substantive comment? You don’t know either?
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Feature Film: November in Paris
Nickelodeon puts the ‘Stars’ in alignment for its second Rugrats movie.
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Agencies
In-Store Marketing: Moving Targets
Supplier shakeups, brand consolidation hold growth at 3.9 percent.
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*2001 Annual Report Introduction: Proceed With Caution
A Cautionary Tale: Promotion spending rises 8.1 percent in 2000, as the market goes iffy.
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May 2001
Cincinnati-based Procter & Gamble’s Pringles turned the key on its first mobile campaign in March as the Pringlesmobile, a 53-foot trailer featuring a