Search Results for: content marketing

  • Keeping it Sacred in Canton

    Going on vacation, huh?” asked a coworker. “Where to?””Cleveland,” I replied, getting a quizzical look in return.”Got family there?” he probed, looking

  • Preaching to the Non-converted

    By relying simply on the contents of your mailbox, you might think the catalog industry is growing by leaps and bounds.Not true.Compound annual growth

  • MSGI to Acquire Cambridge Intelligence Agency

    Marketing Services Group, Inc., an Internet and integrated marketing services industry leader will acquire Cambridge Intelligence Agency (CIA), a Web-based

  • Short Cuts

    Lieber Levett Koenig Farese Babcock, New York has promoted two. Lori Pepper has become senior vice president, group account director. Glenn A. Vecchione,

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  • Forrester Reports Online Ad Spending to Increase

    Internet advertising will continue to grow at a fast pace, according to a report to be issued next week by Forrester Research Inc., Cambridge, MA.The

  • Alloy Online Debuts Teen Auction Service

    Cataloger and online marketer Alloy Online Inc., New York, has launched Alloy Auctions which claims to be the first and only service focusing on products

  • DIRECT Listline

    Practicon A list of 61,772 health care professionals and business owners of dental practices who purchase business products and gifts from this catalog.Cost:

  • DIRECT Listline

    Compuserve Travel & Leisure This file contains the names of more than 74,000 paid, monthly Compuserve members who have joined one or more specialized

  • E-Gads! Publix tests e-Cap, a new electronic P-O-P system.

    As shoppers walk into the grocery store, the brightly lit “$1 dollar off any Sarah Lee item” message on the 48-inch-by-32-inch electronic P-O-P display

  • Sweep Surprises

    This month’s cover story reports that sweepstakes are hotter than ever, up at least 15 percent, according to the fulfillment executives who mail out the

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