Search Results for: content marketing

New Page 1 In a move that gives it a heightened global presence in cable television, Burbank, CA-based Walt Disney Co. acquired Fox Family Worldwide for

The Direct Marketing Association has released a perspective on the economic impact of the “Attack on America” on U.S. direct marketing and what to expect

Infinity Resources Inc., publisher of the Critics’ Choice movie video catalog, will distribute copies of a magalog this month through an unusual mail

South Norwalk, CT-based Beiersdorf, Inc. washed a lot of faces that fans never see this summer. The company ran a So Refreshing radio-and-sampling campaign

New Line Cinema’s The Lord of the Rings has written all over it. From the strategic partnerships to the innovative promotions to the scores of licensees

In a move that gives it a heightened global presence in cable television, Burbank, CA-based Walt Disney Co. acquired Fox Family Worldwide for $3 billion

What a difference a year makes. In 1999 and 2000, the promotional products industry was on a roll. According to a recent survey from Promotional Products

Cross Media Marketing Corp. will pay more in cash–and in less in stock– to acquire LifeMinders, Inc.

Engage Inc., Andover, MA, plans to cut more staff and shift its focus to content management software for multichannel marketing.

Information services firm Experian, Orange, CA, has launched Credit.Expert.com, an online consumer credit management and credit education Web site.