Over 40% of all baby boomers shop online, although most spend only five hours a week on the Internet, according to a new survey from Mature Marketing

There is hope for recovery in 2003, but only if companies step up and start reinvesting. Business investment has sagged from $69 million in early 2000

It goes like this. You produce a promotion that's really incredible the breakthrough concept brings the strategy to life and gives consumers a once-in-a-lifetime

Victoria’s Secret was under fire this week from several groups upset by the sexy lingerie marketer’s fashion show, which aired last night on CBS. The Parents Television Council released a letter Tuesday to CBS asking the network to reconsider its decision to broadcast the show.

Restoration Hardware Inc. has created an hour-long television special, "Restoration Home for the Holidays," which will begin airing this weekend in the

The 2002 Globes Awards were presented by the Association of Promotion Marketing Agencies Worldwide last month. The Gran Prix went to a New Zealand campaign

Investment Advisors Dunhill International List Co. is unveiling this new list of 11,745 firms and 19,264 executives who are financial advisors and planners,

April 30 I learned something today about conducting an effective job search: to always remember this is my job search and I need to manage it at a pace

Marketers likely will face tighter scrutiny and even regulation of consumer privacy as a sampling scandal continues to unfold in Florida, where at least

Ben Isaacson is leaving his job as executive director at the Association for Interactive Marketing, sources said.