Search Results for: Marketers on Fire

It was a rollercoaster ride for sure in 2001. But at least the car never derailed. Three general events the dot-com implosion, the Sept. 11 terrorist

ANNA is an account supervisor at a large direct marketing agency. The account grew and the job was split between Anna and her peer Dayna. They were both

Thomas Halket, a partner at the New York office of law firm Bingham Dana LLP, sits on two panels that resolve disputes occurring over Web site domain

The Danbury Mint A new jewelry offer has been tracked from The Danbury Mint, a mailer better known for limited-edition collectibles like figurines, ornaments

My heart sank as soon as I caught sight of the Colonel wearing a Santa hat. The life-sized wooden statue outside the Kentucky Fried Chicken restaurant

YOU’RE IN A ROUTINE. Business is moving along OK. Sure, there are plenty of fires and crises but you’re handling them probably so well that you are forgetting

The Federal Trade Commission has many challenges. The last thing it needs is the burden of making a telephone preference service work. Yet here we have

Like college roommates, Kraft Foods and Coca-Cola Co. always get together for the Super Bowl. This year, they invited 150 of their closest friends to

I bought my first new car in 1987 a Volkswagen Golf, five speed, champagne silver. It was tough giving up my fire-engine red ’73 Beetle, but in the end

Howard Flood, a popular figure in the list business, died of cancer last Friday. Friends said he was 70. Flood worked at McGraw Hill for over 30 years,