Search Results for: Marketers on Fire

Judging by the recent run up in the stock market and the better than expected earnings reports from previously battered tech stalwarts Apple, Amazon, Google, and Yahoo, you might start to think the worst has…

In this week’s other article on the job market, “You’re Fired,” we talk about the potential that the job losses that have hit other industries could hit ours, despite the often rosy picture painted by many of the technology…

Jeffrey Hayzlett, chief marketing officer for the Eastman Kodak Co., started his address to the crowd at ad:tech San Francisco 2008 with two questions.

On TV, “The Simpsons” Kwik-E-Mart convenience store may be best known for salmonella and spotty police protection.

Best Buy has signed a deal with Major League Soccer player Cuauhtémoc Blanco, making him the first brand ambassador for the consumer electronics retailer.

Maine is the latest state to come to the rescue of consumers tired of feeling pressured to spend more than a gift card’s value to use up the often small

Denny’s is playing off the current political season with a marketing campaign that urges people to vote, not for the remaining presidential candidates,

Coca-Cola is combining its global presentation of the Beijing 2008 Olympic Torch Relay with its environmental advocacy by lining up local pro-green celebrities to carry the flame to the summer games.

Depending on whom you ask, the United States economy has already entered a recession or sits on the precipice of one, with even the most bullish not willing to say no such recession will occur. Our stock…

Miller High Life has created a loyalty program offering fans a chance to own a Miller shirt like the one worn by its discerning deliveryman in the popular ad campaign.