Search Results for: Marketers on Fire
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Digital
The Digital Toolbox Gets Bigger: CM Interactive Marketing Survey 2012
Asked to identify their biggest problems in digital campaigns, the more than 1,000 respondents to this year’s Chief Marketer interactive marketing survey voiced a broad range of complaints, from not being confident they are using the right platforms to finding the budget resources to implement those tactics.
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Agencies
Sauza Pulls a Leaf from the Old Spice Video Playbook
Shades of the Old Spice Guy! Sauza Blue Silver Tequila offers up a viral fireman who strips down, mixes a perfect margarita, and has an opinion about leggings vs. jeggings.
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Agencies
Chief Marketer Listline April 30
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include Coupons Plus Discount Shoppers, fire chiefs from FireRescue magazine and Lombardi’s Health Product Buyers.
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Mobile
Citi Targets Tablet Banking App to Kindle Fire
Marketers not willing to write off the Android tablet audience are faced with a problem: Which Android device to create those apps for? In March Citibank answered that question by placing its first official Android bet on the Kindle Fire, the tablet launched last September by Amazon.
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Is Social Really Going to Kill Search
Not too long ago we listened to a talk given by the founders of Stik on Googl’s Search Plus Your World. Like so many things Google, this amazingly large concept is masked by a slightly confusing title the belies the products actual significance. With so many products and so…
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Kindle Fire: 33% of Tablet Traffic in December
According to Jumptap’s MobileSTAT (Simple Targeting & Audience Trends) report for February, Android and iOS account for 91 percent of the smartphone OS market. The report also found that a third of tablet traffic in December came from the Kindle Fire.
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Holiday Tablet Traffic Surged in 2011; iOS Gets Higher CTRs Than Android
Tablet traffic surged 229 percent over an average projection based on historical network traffic for Dec. 26, 2011, according to Jumptap. Jan. 2 saw a 263 percent boost in traffic, probably thanks to uploads of holiday photos and users getting familiar with their new devices.
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PsychicsLive to Debut at Affiliate Summit West
Calabasas, CA (January 6, 2012) – PsychicsLive announced the launch of their advanced video chat technology last month and received overwhelming response to the impressive, easy-to-navigate interface where users experience live, face-to-face psychic
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Kindle Fire Lights up Mobile Ad Impressions in November
According to Millennial Media’s “Mobile Mix: The Mobile Device Index” report for November, the Kindle Fire is rapidly surging in terms of mobile ad impressions on Millennial Media’s network. However, Apple maintains a strong lead overall.
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iOS and Android Activations and App Downloads Surge on Christmas Day 2011
Christmas Day proved, once again, to be the biggest day for iOS and Android app downloads, according to Flurry. Dec. 25, 2011, was also a record-breaking day for iOS and Android device activations.