Random House Inc. has entered the digital market with the launch of its unit for electronic books. The mega publisher follows giant Time Warner as the second U.S. publisher to launch an electronic imprint. Random House, part of Germany’s Bertelsmann AG, said it had set up a 20-book list of original electronic fiction and non-fiction. They include the memoirs of a moonlighting New York dominatrix and a writer’s search for a baldness cure.
The books will be sold online as digital books or in single copies printed on demand and available at bookstores. The initial list of books features titles of between 20,000 and 50,000 words and will also be sold at e-book outlets, Amazon.com and Fatbrain.com Inc. The titles will be published starting early next year. The company also plans to set up Modern Library e-books to publish 100 works of classic literature.