Q&As

Verizon Wireless has secured a court order to halt a Tennessee-based company from illegally obtaining and selling confidential telephone records of Verizon Wireless customers.

Pier 1 Imports Inc. mailed its first ever fall catalog to three million households last week, a move the retailer hopes will help boost sagging sales.

Online U.S. ad spending is on track to break through the $10 billion barrier and shoot to $12.9 billion, according to a forecast published yesterday by market research firm eMarketer.

(Promo) An online sweepstakes to win a wireless Hewlett Packard Pavilion home computer system will help boost the off-network launch of “The Bernie Mac Show.”

Direct marketers headed to the capital of the “Peach State” for DMA05 can expect a warm southern welcome from the Direct Marketing Association’s Atlanta Chapter — and the state of Georgia in general.

Looking at a chance to hit a growing demographic, Ameriquest Mortgage Co. has tapped into the Latino market as the presenting sponsor of the U.S. leg of Latin singer Luis Miguel’s Mexico en la Piel Tour, which kicked off Sept. 13 in Fresno, CA.

BEFORE TALKING ABOUT Jake Steinfeld’s new book I’ve Seen a Lot of Famous People Naked, and They’ve Got Nothing on You! I should note two personal connections

THE DIRECT RESPONSE INDUSTRY AGREED, AT LEAST A COUPLE of hundred years ago, that the key operative word for our messages is But have you noticed a not-so-subtle

This essay on the future of direct marketing was the winning entry in a competition held by the Chicago Association of Direct Marketing to help celebrate

Aug. 31, 2005 OLATUNJI OLUWATOSIN, currently serving a 16-month sentence stemming from his role in the Choice-Point data breach, could face an additional