Search Results for: marketers on fire
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Agencies
www.WHO?.com
Thomas Halket, a partner at the New York office of law firm Bingham Dana LLP, sits on two panels that resolve disputes occurring over Web site domain
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Mail Stream: A Report on Incoming Direct Mail
The Danbury Mint A new jewelry offer has been tracked from The Danbury Mint, a mailer better known for limited-edition collectibles like figurines, ornaments
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We Are What We Market
My heart sank as soon as I caught sight of the Colonel wearing a Santa hat. The life-sized wooden statue outside the Kentucky Fried Chicken restaurant
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Agencies
How to Keep Your Catalog Humming
YOU’RE IN A ROUTINE. Business is moving along OK. Sure, there are plenty of fires and crises but you’re handling them probably so well that you are forgetting
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Agencies
The Wrong Fight
The Federal Trade Commission has many challenges. The last thing it needs is the burden of making a telephone preference service work. Yet here we have
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Agencies
Retailgating
Like college roommates, Kraft Foods and Coca-Cola Co. always get together for the Super Bowl. This year, they invited 150 of their closest friends to
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Kicking the Tires
I bought my first new car in 1987 a Volkswagen Golf, five speed, champagne silver. It was tough giving up my fire-engine red ’73 Beetle, but in the end
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List Veteran Howard Flood Dies
Howard Flood, a popular figure in the list business, died of cancer last Friday. Friends said he was 70. Flood worked at McGraw Hill for over 30 years,
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Under Fire, Comcast Halts Certain Data Collection Practices
Comcast Corp. has halted the collection and storage of some Web browsing data after coming under intense fire. The cable and Internet service company
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Bucket Brigade
Editor’s note: The following campaign from New Zealand won Best Use of Advertising last November at the second-annual Globes Awards, sponsored by the