Bertelsmann A.G. to Buy CDnow
BERTELSMANN A.G., Gutersloh, Germany, has agreed to acquire the unprofitable online music retailer CDnow Inc. in an all-cash tender offer for some $141
BERTELSMANN A.G., Gutersloh, Germany, has agreed to acquire the unprofitable online music retailer CDnow Inc. in an all-cash tender offer for some $141
Frequency Marketing Inc., Cincinnati, promoted Jim Kuschill to senior vice president, chief technology officer. He joined FMI in 1995.UtopiAd.com, Reston,
IT'S ALWAYS USEFUL to learn of some truly worthy Web sites out there. Though it's an ever - changing - and growing - list, here are some of my favorites.
You're a Good Man, Charlie Brown Mr. Schulz may be gone, but the Peanuts posse is thriving in licensed promotions.Snoopy's in the frozen-food case. Linus
Mailshell.com, Santa Clara, CA, is marketing a free service that claims to protect user privacy and eliminate junk e-mail before it reaches a user's inbox.Mailshell
This new to the market file is managed by ALC of New York, LLC. The files identifies 150,000 12-month buyers of lifestyle footwear for men, women and
Among entertainment properties, Twentieth Century Fox’s The Simpsons has always been a winner for tie-ins (just ask Butterfinger). The 10-year old cartoon
Pier 1 knows they're lurking out there. Scudder Kemper is well aware of them, too, as are Harley-Davidson, Del Webb, and Evanston Northwestern Healthcare.
Among entertainment properties, Twentieth Century Fox’s The Simpsons has always been a winner for tie-ins (just ask Butterfinger). The 10-year old cartoon
Is it just me, or do recent marketing books (The Cluetrain Manifesto, Permission Marketing) over-stress the development of customer relationships and