Mobile marketing firm The Borden Agency has hired Korey Troyer to head a newly created support services division.

Mozilla’s Firefox browser has been gaining popularity over the past few years, but its success has not satisfied its developers. For Firefox 3.0, Mozilla hopes to develop two defenses against dangerous Web sites for Firefox users.

This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.

Although the next generation of marketing is in its infancy, the social web is already having an effect. More to the point, you're going to be caught

This year's finalists are an elite collection of agencies doing some of the best work in promotional marketing. Campaign descriptions can be viewed at www.promomagazine.com. The winners will be announced at Promo Live, Sept. 17 - 19 at the Navy Pier in Chicago.

European spending on online marketing will double in the next five years, from around 7.5 billion euros ($10.3 billion) in 2006 to more than 16 billion euros ($22.1 billion) in 2012, according to Forrester Research Inc.

Simon malls are hosting a cadre of pint-sized chefs for a summer campaign that benefits America’s Second Harvest food banks.

Social networking and user generated content sites have clearly taken their definitive hold reshaping the face of online communications forever. New and sometimes out of place sites pop up all too frequently with targeted topics to attract the curious viewer. With companies out there like Ning, which provides the platform to build custom social networking…

(Direct) When it comes to video ads on the Internet, advertisers have shown themselves willing to jump in with both feet, provided they can get answers to two questions: How will they work, and what can they do?

(Multichannel Merchant) Boy, has affiliate marketing come a long way since the mid-1990s, when Amazon.com and CDNow.com pioneered the practice of paying third parties commissions for online leads and sales.