Search Results for: storytelling

  • X Marks the Top

    A trio of campaigns touting the launch of Microsoft Corp.’s Xbox racked up five awards for two agencies in the Promotion Marketing Association’s 2002

  • Best-Promoted Brands of 2001

    “BUSINESS AS USUAL.” It’s a phrase most-often used to put a positive spin on a tenuous situation, as in, “The bank called in our loans, our ceo has been

  • Best-Promoted Brands of 2001

    BUSINESS AS USUAL. It’s a phrase most-often used to put a positive spin on a tenuous situation, as in, The bank called in our loans, our ceo has been

  • Special Report: Beyond the Music

    On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network’s new My VH1 Primetime programming block, watching

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  • Special Report: Beyond the Music

    On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network’s new My VH1 Primetime programming block, watching

  • PUSHING THE ENVLOPE

    Perspectives on Playtime

  • Campaign trail

    You’re a Good Man, Charlie Brown Mr. Schulz may be gone, but the Peanuts posse is thriving in licensed promotions.Snoopy’s in the frozen-food case. Linus

  • Hopped Up: Brroklyn Brewery discovers DM to reach consumers

    One good way to help build a relationship is to buy someone a beer. One very good way to help build relationships with those beer buyers is direct marketing.A

  • Spring Fever

    Today’s Mom must find time on the weekend to shop, run errands, spiff up the house, and spend quality time with the children. Hallmark Gold Crown stores

  • Quaker Goes Prehistoric

    UNIVERSAL CITY, CA Quaker Oats will tie into the sixth installment of Universal’s successful Land Before Time series.The video debuts Dec. 1 and the promo