Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership November 2, 2018 5 Content Marketing Tips from Cartoon Hangover Don't miss Dan Toth's exclusive and insightful presentation Nov. 8 during Chief Marketer's free “Content-First Marketing” virtual event 11:00 AM-2:30 PM. More… SPONSORED BY: Better Marketing Performance. Period The key to any…
The brand's position in the U.S. baby-care market has been eroded by companies focusing product innovation on all natural ingredients. A major turnaround effort is underway called Project Apollo.
AI can help marketers increase the efficiency of their video strategy, and help tailor content to customers’ individual interests.
JetBlue embraced the spirit of the season on Wednesday, transforming into JetBoo to give out full-size candy treats for Halloween. The airline set up JetBoo houses at key locations in three cities from 3 pm to 8 pm on October 31: in Boston at the corner of Beacon and Charles Streets, near Boston Common; at…
Voices are growing louder for the industry to take stronger roles and action to address difficult society and sustainability issues like ocean plastic, clean water and the stubborn inequality between men and women.
Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership November 1, 2018 B2B Content: To Gate or Not to Gate, That is the Question Gated content is one way to build your lead database, but B2B marketers need to resist the powerful urge to gate everything. More… SPONSORED BY: Looking to exceed your…
Consumers are very concerned with the way brands behave in the world. Is your health in order as an experience brand?
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership October 31, 2018 5 Ways AI is Affecting Content Marketing AI is continuously evolving, and with it, marketers' ability to construct highly insightful campaigns. More… SPONSORED BY: A Free LIVE Webinar: How to Build an On-Demand Webinar Strategy So you just gave this…
Jagermeister has doubled its spend in the run up to Halloween for a month long augmented reality campaign called "Divine the Darke."
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership October 26, 2018 Thousands Share Jagermeister's Halloween Snapchat Game Jagermeister has doubled its spend in the run up to Halloween for a month long augmented reality campaign called "Divine the Darke." More… SPONSORED BY: Better Marketing Performance. Period The key to any…