DIRECT Survey Shows Slowdown of Revenue Growth
Chicken Little, look to your eggs: The sky may not be falling, but it appears to be rising at a much slower rate, according to preliminary data from DIRECT's
Chicken Little, look to your eggs: The sky may not be falling, but it appears to be rising at a much slower rate, according to preliminary data from DIRECT's
Beginning Jan. 10, DMA member companies will be required to use e-MPS, the association's e-mail preference service (E-MPS) for outbound commercial e-mail
ALC of New York LLC has formed NetMail, a new division that provides e-mail list management and brokerage, Internet marketing services and a broad range
DM lobbyists are happy with the banking industry overhaul agreed to on Friday by Congress and the White House. The bill, which overturns Depression-era
The Direct Marketing Association's executive board focused almost exclusively on privacy during its meeting here yesterday, coming to two important decisions.In
As of April 21 the operators of commercial sites on the Internet for children will have to get verifiable parental permission before collecting, using,
InfoUSA, Omaha, NE, a provider of proprietary business and consumer databases, data marketing services and Internet marketing solutions will combine its
Audio Book Club, Morristown, NJ, has changed its name to MediaBay, Inc. According to the company, the new name reflects its increased emphasis on its
Aided by consumer survey data and in-house tests, Forrester Research Inc. has released its rankings of the top online sites in seven retail areas, as
Manufacturing/Engineering Executives This database identifies more than 800,000 executives. These individuals are corporate officers, middle managers