NCR Corp. has is marketing a product to help protect consumer privacy in the data warehousing sector.The product, NCR Privacy Protector, is a suite of

Experian, an Orange, CA-based information services provider, has formed integrated solutions group, a unit that will develop customer relationship management

FusionOne is software that allows personal digital assistant users to synchronize data in their PDAs with their computers. The 45,000 users of this software

The federal government is doing a lousy job of protecting the privacy of individuals who visit its various Internet sites, according to the General Accounting

Online marketing expenditures by pharmaceutical companies is currently scant and will remain limited in the near future, according to market researcher

The Federation of European Direct Marketing (FEDMA) has released a "Code of Conduct for Electronic Commerce" aimed at shoring up trust between consumers

KnowledgeBase Marketing Inc., a Richardson, TX, is opening a division to support list brokers. The division will focus on selling AmeriLINK Consumer Data,

The Federal Trade Commission is seeking industry advice on how the tough new financial privacy rules it adopted three months ago should apply to financial

Cannondale study sees some light at the end of the inefficiency tunnel.Can't live with it, can't live without it" has long been the attitude of packaged

Sampling provides a morsel of brand experience along with a taste of the product.There's something about a cup of Starbucks coffee that a little old lady