DoubleClick Reports Loss of $12.6 Million for Third Quarter
DoubleClick Inc., suffering from plummeting online ad spending, has reported a net loss of $12.6 million for the third quarter. This excludes certain
DoubleClick Inc., suffering from plummeting online ad spending, has reported a net loss of $12.6 million for the third quarter. This excludes certain
Online advertising agency DoubleClick Inc., New York, has made an arrangement with privacy and data protection consulting firm the Privacy Council, to
PC Owners Masterfile This is a file of 7.2 million 12-month buyers. These individuals, through self-reported information and credit sources, have been
State and local governments will lose close to $440 billion in sales tax revenues between now and 2011 if the federal government's soon-to-expire moratorium
Customer relationship management software providers should take a page from their own manuals: According to a new study, CRM users and evaluators are
Whether it's an afternoon barbecue with punch bowls and lemonade pitchers or a candlelight dinner with spotless wine glasses, summer entertaining brings
Jumping Off the Shelf E Ink Corp., Cambridge, MA, introduced Ink-In-Motion, an electronic component that can be added to point-of-purchase displays and
If you've never been to the United States Tennis Center in Queens, NY, during the two weeks surrounding Labor Day, allow me to set the scene. Some 600,000
JUICING UP MOTT'S Cadbury Schweppes plc, London, agreed to acquire the RealLemon and RealLime baking and mixer products from Eagle Family Foods, Inc.,
This isn't your father's retirement. As the 75 million-plus Baby Boomers approach their 60s, marketing to seniors is taking another new spin. Baby Boomers,