Search Results for: data
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Agencies
DOWNS AWARD: Jackson Wins It
Rob Jackson has been named the Charles S. Downs Chicago Direct Marketer of the Year by the Chicago Association of Direct Marketing. He was scheduled to
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FTC Makes Inquiries into Yahoo’s Customer Data Practices
The Federal Trade Commission is making inquiries into Yahoo!’s customer information practices, the company announced in its annual financial report yesterday.In
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Agencies
The Missing Link
In recent months a new high-speed data linking technology has demonstrated major improvements in both customer data accuracy and online transaction processing
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Agencies
E Is for E-gregious
HERE’S THE DEAL.Sign up and you get free, yours to download, software that will ensure your privacy on the Internet, allow you to complete Web site and
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Agencies
Basketball Fans
A SOCCER BALL and two half-bushel peach baskets were used to play the very first basketball game in Springfield, MA, in 1891. Differing historical accounts
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Agencies
Ad Mail to Drop
The U.S. Postal Service anticipates a 25% drop in first class mail volume and revenue between 2003 and 2008 and unspecified declines in Standard A mail
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Live from Miami: E-mail Marketers Moving to Real-Time Tracking and Reporting
While many marketers continue to determine success rates solely by clickstream or “eyeball” data–tracked by offer, list segment and campaign type–others
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Agencies
Information, Please: Asking for It
The two biggest buzzwords in marketing – e-commerce and CRM – are linked in more ways than one. Each feeds the other, and both are, in turn, sustained
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Agencies
This One’s for You
Talk about organized.Say, for instance, that you’re Ken S. Jones of Los Angeles. Today, Day-Timers, the Allentown, PA-based marketer of calendars and
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WineBuyer.com Acquires Information Company
WineBuyer.com Inc., a provider of e-business services for the wine and spirits industry, has signed a definitive agreement to purchase privately-held