Search Results for: data

In a deal that could help direct marketers in the wireless arena, America Online Inc. and AT&T Wireless Group Inc. have formed a pact to promote wireless

Global marketing services company Hawkeye Communications, New York, has acquired direct marketing consultancy Custometrics, London. Custometrics specializes

A controversial report on privacy and interactive television was a topic of discussion at the Association for Interactive Media’s (AIM) Dinner and a Deal

Intelligent Jump Page: an Internet Web site for data collection and responses to direct mail offers. Mail recipients are given a PIN number in the mail

BrandDirect, Shelton, CT, plans to eliminate 75% of its staff in August, maintaining only a limited crew to service existing clients. The telemarketer

Consumer advocates argued yesterday that the privacy notices being sent by financial institutions to comply with Gramm-Leach-Bliley are pure nonsense.

Giving sales reps access to customer data via wireless devices has led to better CRM and substantial call center savings for office supply dealer W.B.

A comprehensive privacy bill that would change the way direct marketers collect data has been introduced in the U.S. Senate. …

The Turbo Cooker Product Buyers This cookware allows users to fry, bake, broil and steam their food. It is sold via TV infomercials by Good Times Entertainment,

Three class-action lawsuits were filed Monday against MemberWorks Inc., Brylane and other companies by two Florida consumers alleging unfair trade practices.