Oprah Winfrey Network Names CMO

The Oprah Winfrey Network has named Liz Dolan as its chief marketing officer, effective Jan. 5.

Dolan is charged with directing creation of a brand identity for the network and will oversee all marketing initiatives to support the launch of OWN in late 2009 or early 2010. she will also be responsible for on-air, print, radio and online marketing of the nascent network.

Dolan and her four sisters launched the popular talk radio show Satellite Sisters in 2001.
She has been an executive producer and co-host of the show, managing sponsorships sales and online content creation. The show is syndicated on Public Radio International, ABC Radio Network and online

Dolan was formerly corporate vice president and director of global marketing for Nike, Inc., where she has worked for 10 years.