More than 27 million Internet users between the ages of 2 and 17 logged on during September. Twelve million were younger than 11, while 14.9 children between the ages of 12-17 connected. The 27 million kids represented 21% of the online population, according to Nielsen/NetRatings, which conducted the study.
The most popular Web sites among the younger set included Diva Starz, which champions a series of dolls from Mattel; ToonTown Online, a Disney site; and Polly Pocket, another Mattel site.
Among the older kids, Originalicons, an instant message icon site, proved most popular, followed by Blunt Truth, a marijuana educational site, and Teen People.
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