New and [much] improved

IT WAS FEELING more and more like an outdated suit. The PROMO Web site had a very “gray flannel” design that didn’t reflect the energy or innovation of PROMO or the industry we cover. It needed a change. ▪ Heck, we gave it full-blown overhaul. If you haven’t visited www.promomagazine.com in recent weeks, now is the time. We’ve just introduced dozens of new features, including breaking news on the home page, easier navigation to the hottest topics in integrated marketing and more comprehensive archives of stories from our magazine and newsletter. You’ll also find lots of interactive ways to “talk back,” ask us questions, voice opinions and sound off. So check it out, then tell us how we can continue to tailor this site to suit you better.