MRM Partners, the advertising giant, has changed its name to inkers MRM Worldwide.
“We are very excited and proud to announce MRM Worldwide, a company born out of an innate understanding of how customer relationship management has changed in the 21st century,” said CEO Reuben Hendell in a statement. “Content is exploding through a number of new channels, giving consumers significant control over where, when and how they interact with a brand.”
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