4 Ways to Turn Mobile Marketing into a Customer Service
U.S. adults will use their mobile apps 2 hours and 25 minutes per day; a 10.3% increase. Here are 4 ways to turn mobile marketing into a customer service.
U.S. adults will use their mobile apps 2 hours and 25 minutes per day; a 10.3% increase. Here are 4 ways to turn mobile marketing into a customer service.
A mobile ordering system will track every burger you eat, every salad you order, and whether you ordered those meals in-restaurant or at the drive-thru.
A very pregnant April the Giraffe opened up an unprecedented marketing opportunity for Toys 'R' Us and its mascot, Geoffrey the Giraffe.
Amanda Moore, senior director, social and digital marketing, loyalty at Marriott, on why Snapchat, the goals, metrics and early results.
Today, the major front in the AI race is chatbots. Via chat apps like Line, Alexa, and Facebook Messenger, these digital assistants use natural language processing or decision trees to communicate with customers.
Unilever has hired 30 AXE Hair Creators that created and pumped out content with a message to guys that styling is a simple skill once they settle on a look.
Want more conversions? Make sure your landing pages have a clear, concise call to action.
Dunkin’ Donuts and Waze have expanded their marketing partnership with Dunkin' to become the first brand to embrace Waze’s new “Order Ahead” feature.
Keeping desktop and mobile web experiences separate also makes it harder to add new markets and languages, shortening your brand’s reach in global markets.
There is a wide disconnect between data-driven agendas and data strategies and technologies? This CMO Council report offers the answers.