The Magma Group, www.magmagroup.com, will use Team Magma, its grassroots marketing network, to market Outpost.com to college students nationwide as part of a strategic partnership between the two companies.
Outpost.com is an e-tailer of high-end consumer technology products. The partnership will capitalize on the growing online buying habits of American college students.
The program will include event marketing at such major college spring break locations as Cancun, Mexico; Negril, Jamaica; South Padre Island, Tx; and Panama City, FL.
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