Last week I blogged about how a number of the holiday e-cards I’ve gotten from digital marketing agencies this season seem to be showing more creativity and range than in previous years—as if this year, more than in the past, agencies were using these bread-and-butter messages to really showcase their talents.
But the Dallas-based Loomis Agency says it was simply intending to put out something clever and fun when it wrote, designed and produced a year-end video card using sock puppets to provide a hilarious commentary on the year’s business meltdown. The card was intended to be mailed to Loomis’ various internal lists.
That doesn’t matter. The video’s up on YouTube now, and it’s racked up almost 750,000 views since getting posted on Dec. 11. Not bad for an expense of about $500 bucks, says Loomis president Mike Sullivan.
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