List brokerage Adrea Rubin is launching a media buying company aiming to draw attention to services it already offers, but that some clients may not know about.
Dubbed Adrea Rubin Media LLC, the company is expected to launch Jan. 1. Existing Adrea Rubin employees will staff the new company initially, said Joe Frick, director of marketing at Adrea Rubin.
“The new company’s aim is to highlight the fact that we do insert media, e-marketing, and are forming other strategic alliances,” he said.
The company is touting Adrea Rubin Media at its booth in the Moscone Convention Center this week.
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