Live From Chicago: WYCC Reaches Out to Donors Online

With three months still to go in the fiscal year, Chicago’s WYCC-TV20 has raised 30% more revenue online in 2005 than fiscal 2004.

The PBS affiliate currently has about 1,700 names on its e-mail list, said Alisa Clark, membership coordinator. The file was started in December 2003 with 300 names.

In the member e-newsletter, promotions include regular plugs for the station’s Membercard, which offers two-for-one discounts at area businesses. Themed articles