NEW TO MARKET LISTS
–Directorship
A list of more than 45,000 paid subscribers to Directorship magazine has become available. Subscribers include corporate directors, chief executives, corporate level officers and other high-level executives.
Selections: Gender, telephone number, state/SCF/ZIP
Price: $200/M
Contact: Direct Media Inc., Rich Parker (203-532-2500; [email protected])
–Ziff Davis Media/Entertainment Consumers E-mail
Postal and e-mail addresses for more than 700,000 consumers are on file. These individuals indicated an interest such products as flat screen TVs, sound systems DVD players and game consoles. Direct mail is the source.
Selections: Age, gender, income, recency, source, state/SCF/ZIP
Price: $160/M (postal file); $175/M (e-mail file)
Contact: Worldata, Jay Schwedelson (561-393-8200, ext. 176; [email protected])
–EMS Training Database/Human Resources
Names of 19,493 professionals of human resources professionals have been assembled from the EMS Training database. Those listed primarily work in manufacturing. Some of the highest counts are available for California, followed by Maryland, Texas and Pennsylvania. Direct mail is the source.
Selections: Title/job function, max per company/site, telephone number, SIC code, state/SCF/ZIP
Price: $160/M
Contact: MeritDirect, Mike Soltis (914-368-1025; [email protected])
NEW SELECTS
–Chronicle of Philanthropy
Demographic selections have been added to the Chronicle of Philanthropy file. These include job title, organization type, activities involved and gender. This bi-weekly has 42,698 subscribers.
Additional selections: Gender, state/SCF/ZIP
Price: $155M
Contact: Hippo Direct, Greg Branstetter (440-519-0730; [email protected])
IN THE NEWS
–NextMark Sees List Updating Practicing Improving
NextMark Inc. found some improvements in data card updating practices in its fourth quarter monitoring report. For more, click here (directmag.com/news/NextMark011209).
–People in the News
Lanette Fernandez has been promoted from controller to chief financial officer at MeritDirect. Fernandez has been with the company since 2007. She has worked in the list business since 1986.
Mary Calabrese has been named senior sales executive at Infinite Media Concepts Inc. Calabrese has more than 20 years
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