* Levelle Media Investor File
* International Living’s E-mail Travel Enthusiast
* 2.0 Hispanic Diabetes Sufferers
* Churchcastle Sweeps Responders U.K.
* ALC SOHO Selector
* MeritDirect to Launch Brady Corp.’s Master File
* Introducing Inga Beck at Names in the News Inc.
* People in the News
NEW LISTS
Levelle Media Investor File
Investors who have attended seminars or responded to seminar offers indicating an interest in trading over-the-counter securities are offered on this list. It consists of 409,000 names, including 168,358 from the last 12 months. The OTC market involves trading securities not listed on an exchange. Direct mail and telemarketing are the sources.
Selections: Gender, state/SCF/ZIP
Price: $175/M (last-12-month names)
Contact: Macromark Inc., Cathy Gilmore (845-230-6300, ext. 305; [email protected])
International Living’s E-mail Travel Enthusiast
Nearly 15,000 active subscribers to various e-mail newsletters are available at postal addresses. Data is gathered from International Living’s marketing partners.
Selections: Gender, state/SCF/ZIP
Price: $110/M
Contact: NameBank International, Tina Franks (410-783-8460; [email protected])
2.0 Hispanic Diabetes Sufferers
A universe of 123,585 Hispanic diabetics has been assembled with data derived from the Prime Health Solutions database. More than 60% of this audience reportedly has responded to direct mail within the last six months. These people responded to surveys at PrimeHealthSolutions.com without being offered any incentives. No telemarketing is allowed.
Selections: Hotlines, gender, presence of children, homeowner, mail responders, education, marital status, Catholic, reading, travel, sports, overweight, self-improvement, donors, presence of credit card, prescription/over-the-counter drugs, age, income, donors, Internet buyers, state/SCF/ZIP
Price: $170/M
Contact: Media Heights, Jason Rines (800-379-6147; Ext. 290; [email protected]
Churchcastle Sweeps Responders U.K.
Some 350,000 consumers in the United Kingdom who responded to sweepstakes and similar offers are identified. Most are 40 or older. Many have entered multiple sweepstakes. Sources include newsletters, magazines and direct mail
Selections: Presence of credit card, savings plan, personal loans, newspaper choice, competitions, crosswords, senior/healthcare/wildlife charities, books, gardening, fashion
Price: $210/M
Contact: Interactive Marketing Solutions, Chris Meehan (845-624-1155; [email protected])
UPDATED LISTS
ALC SOHO Selector
This custom built database is available again after being off the market about two years. It targets 12.9 million small office and home office executives. It was rebuilt with new directory and public records sources. About 28% of these executives are women.
Selections: Business owners, gender, home/business address, job title, number of employees, phone number, sales volume, state/SCF/ZIP
Price: $72/M
Contact: ALC Data Management, Maryann Posten (609-580-2978; [email protected])
IN THE NEWS
MeritDirect to Launch Brady Corp.’s Master File
Brady Corp. plans to introduce a business-to-business master file. It will be comprised of buyers and safety and related products from its Champion, Clement, Seton, Emedco and Personnel Concepts subsidiaries. These files are available individually already, with counts ranging from 3,218 to 458,759. Contact MeritDirect, Chris Blohm at 914-368-1031 or [email protected]
MEET THE BROKER
Introducing Inga Beck at Names in the News Inc.
This week, Meet the Broker features Inga Beck, a fundraising guru. For her insights on balancing a mix of small and large lists for client recommendations, click here (directmag.com/meet_the_broker/beck).
People in the News
Jennifer Knothe recently joined Offers in the Mail as a list manager. Knothe handles health, diet and personal finance list accounts.
Network
