* Jupitermedia Master File
* National Examiner
* Oxmoor House New Movers
* Dentists and Dental Professionals
* Wellspring Nutraceuticals
* Totalbase Sports and Outdoor Enthusiasts
* Celebrate Express PIP
* Introducing Dan Bohlken of Direct Media Inc.
* Classified
NEW LISTS
Jupitermedia Master File
Jupitermedia Corp. has assembled more than 1 million names from its online media, JustTechJobs and JupiterEvents divisions on this master file. It targets information technology professionals sourced via Web sites and e-mail newsletters. The list owner operates a Web site for job seekers, four online networks and produces conferences on Internet media.
Selections: Interest areas, job title, sales volume, number of employees, state/SCF/ZIP
Price: $150/M
Contact: MeritDirect, Chris Blohm (914-368-1031; [email protected])
National Examiner
American Media Inc. will offer a separate list of 25,543 subscribers to the celebrity newsweekly National Examiner, beginning on June 4. These names were previously available only as part of a larger master file, but not identifiable as subscribers to this specific title.
Selections: Demographics, lifestyle, state/SCF/ZIP
Price: $100/M
Contact: Statlistics, Rita Verna (203-778-8700, ext. 112; [email protected])
Oxmoor House New Movers
Publisher Oxmoor House has launched 30- and 60-day hotlines identifying new movers, with 90,161 and 162,100 records respectively. These are book buyers who provided Oxmoor with change of address information. This file has been enhanced with data from InfoBase.
Selections: Hotline age ranges/presence of children, hotline interests, state/SCF/ZIP
Price: $95/M
Contact: Millard Group Inc., Bryon Taylor (914-697-5838; [email protected])
Dentists and Dental Professionals
This Medical Data Source list offers 101,026 names of oral surgeons, hygienists and dental assistants. Sources include direct mail, e-mail and telemarketing.
Selections: E-mail addresses, telephone numbers, age, gender, state/SCF/ZIP
Price: $125/M
Contact: Teramedia Corp., Scott Hardigree (407-420-1108, ext. 205; [email protected])
Wellspring Nutraceuticals
Almost 12,000 buyers from 2006 and nearly 8,000 from the first and second quarters are available on the Wellspring Nutraceuticals file. The average order was $75. Direct mail was the source.
Selections: State/SCF/ZIP
Price: $150/M (2007 buyers)
Contact: Macromark Inc., Erin Delaney (845-230-6300, ext. 328; [email protected])
Totalbase Sports and Outdoor Enthusiasts
Some 21 million names have been assembled for this new file from the Totalbase database, including 3.9 million names from the last 12 months. Interests have been identified based on the type of products purchased.
Selections: Hotlines, mail order buyers, adult’s/child’s age, household income, ethnicity, religion, credit cards, telephone numbers, gender, state/SCF/ZIP
Price: $75/M
Contact: Lake Group Media Inc., Belkys Reyes (914-925-2406; [email protected])
NEW INSERT MEDIA
Celebrate Express PIP
A maximum of five inserts will be collated inside 6 by 9 inch envelopes shipped with 1 million packages annually. Inserts can be up to 5-1/2 by 8-1/2 inches ad weight up to one-quarter ounce.
Price: $60/M
Contact: Direct Media Inc., Marie Buzzeo (203-532-2541; [email protected])
MEET THE BROKER
Introducing Dan Bohlken of Direct Media Inc.
This week Meet the Broker features Dan Bohlken, who over the course of 20 years has switched from being a client who buys lists to a broker who recommends them. To learn why he says the Internet has been detrimental for list hygiene, click here (directmag.com/meet_the_broker/bohlken).
CLASSIFIEDS
Classified
Time for a change? KMA might be right for you!
Key Marketing Advantage is looking for DM Industry experienced, goal-oriented team players to fill key sales and support positions as we aggressively expand our List Management, Brokerage and Database capabilities. If you would like to join our team of dedicated, innovative marketers in a corporate culture where integrity and exemplary service are the cornerstones, and hard work and dedication should bring personal satisfaction and financial reward, please e-mail your resume and salary requirements to Linda Bridson at [email protected] or fax to 203-744-9012.
TravelSmith Outfitters — List Rental Manager
About Us:
TravelSmith Outfitters, located in Novato, 30 minutes north of San Francisco, is the premier catalog and e-commerce retailer of travel apparel and accessories. We are currently seeking a List Rental Manager to work in our Marketing Department.
TravelSmith offers a comprehensive benefits package including 401k with company match, unique time off benefits, excellent work environment, and fantastic product discounts.
Position Summary:
The List Rental Manager will be responsible for planning, executing and analyzing TravelSmith’s customer acquisition programs and circulation plans as well evaluating the market place and making recommendation based on business needs. Additionally, responsible for all functions related to data processing as it pertains to service bureau as well as print and bind instructions to printer. Assist in the development and implementation of the Company’s overall mailing and marketing program with the goal of optimizing the company’s growth and profitability.
For a full detail of position responsibilities and qualifications visit our posting on the DIRECT JOBZONE at jobzone.directmag.com/index.php?a=2&b=774
To Apply:
Submit letter of interest and resume with salary requirements to Human Resources or e-mail to [email protected]
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