* Barrie Pace
* OTC Growth Stock Watch
* Automotive Warranty Extended Plan Buyer
* IBM’s Power Architecture Newsletter E-mail
* White Listed High Speed Broadband Internet Subscribers
* Lifestyle Dimensions
* Engineers by Professional Data Source
* National Home Gardening Club
LISTS UNDER NEW MANAGEMENT
Barrie Pace
Belardi/Ostroy ALC LLC now manages the Barrie Pace women’s apparel catalog buyers list. This file contains 157,554 buyers, including 87,255 last-12-month buyers who spent an average of $300 per order. A second Barrie Pace Z-24 CircBase file offers 77,621 names. Walter Karl Inc. was the prior list manager.
Selections: Hotlines, dollar amount spent (ranges), last purchase, size, product, lifestyle, gender, age, ethnicity, income, donor, presence/age of children, state/SCF/ZIP
Sample Usage: Bloomingdale’s By Mail, Coldwater Creek, Harry and David, Isabella Bird, Make-A-Wish Foundation, Nordstrom, Sharper Image, Soft Surroundings
Price: $115/M (base)
Contact: Belardi/Ostroy ALC LLC, Caroline Gensone at 212-381-1741 or [email protected]
OTC Growth Stock Watch
Macromark Inc. has been selected to manage the OTC Growth Stock Watch subscribers list. A total of 13,045 active and recent former subscribers are offered. The unit of sale is $200. Direct mail is the source. James DiGeorgia & Associates Inc. was the prior list manager.
Selections: Gender, state/SCF/ZIP
Price: $195/M
Contact: Macromark Inc., Dave Boyd at 845-230-6300, ext. 327 or [email protected]
NEW LISTS
Automotive Warranty Extended Plan Buyer
Consumers who responded to an e-mail offer are available on Automotive Warranty Extended Plan Buyer, a master file with 1.6 million e-mail addresses. Both buyers and inquirers are included. This database specifies vehicle makes and models, year purchased, number of cylinders and other automotive data. The source is a direct marketer of automotive warranties that covers all types of vehicles up to 10 years old or 150,000 miles. This data has been enhanced.
Selections: Adult age, presence/age of child, income, occupation, mail order product buyer, interests, ethnicity, real estate data, state/SCF/ZIP
Price: $90/M
Contact: Kroll Direct Marketing Inc., Gwen Coryell at 609-275-2900, ext. 118 or [email protected]
IBM’s Power Architecture Newsletter E-mail
Nearly 100,000 records are available on the IBM’s Power Architecture Newsletter E-mail list. Subscribers include CIOs, CTOs, CEOs and other high level managers.
Selections: Job title
Price: $250/M
Contact: Worldata, Jay Schwedelson at 561-393-8200, ext. 176 or [email protected]
White Listed High Speed Broadband Internet Subscribers
More than 500,000 individuals are named on the White Listed High Speed Broadband Internet Subscribers list. This files includes customers from such companies as Time Warner Cable, AT&T, Cox, Road Runner, Charter, Cablevision and Comcast. The source is the Internet.
Selections: Gender, SCF
Price: $90/M
Contact: Net60 LLC, Chaim Lazar at 201-833-9003 or [email protected]
Lifestyle Dimensions
More than 45 million buyers at home addresses have been assembled on the Lifestyle Dimensions master file with data from infoUSA. This file offers more than 20 customer purchase categories. Transaction data has been enhanced with lifestyle and demographic enhancements. The sources include direct mail, retail and online surveys.
Selections: Customer purchase categories, demographics, lifestyle, credit card, telephone numbers, state/SCF/ZIP
Price: $80/M
Contact: Walter Karl Inc., Lori Colantuono at 845-732-7089 or [email protected]
NEW SELECTS
Engineers by Professional Data Source
A selection for specialty has been introduced on the Engineers by Professional Data Source list. The count for this file is 248,726. These compiled records come from state government departments and agencies.
Additional selections: Business address, gender, state/SCF/ZIP
Price: $60/M
Contact: MKTG Services, Stacey Sills at 215-867-4085 or [email protected]
SPECIALS!
National Home Gardening Club
A $75/M new test rate (including selects) is being offered through May 31 for the National Home Garden Club file for non-horticultural catalog and magazine offers. A total of 591,762 active subscribers are available. Contact Names and Addresses Inc., Jeff Dunn at 847-850-1012 or [email protected]
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