* AHC Media Files
* Whyville.net
* Grand Magazine
* Collections Etc. Enhanced Buyers
* Administrative Assistants
* American Cell-Ebration
* Shopping TVA Lists
* Canadian Business-to-Business Opt-in Professional
* Classified
LISTS UNDER NEW MANAGEMENT
AHC Media Files
Edith Roman Associates Inc. was chosen to manage 17 lists for AHC Media LLC. Among them are a healthcare professionals master file and the Bioworld master file, with 60,603 and 16,970 names, respectively. Separate lists are available for alternative medicine practitioners, biotechnology, healthcare administrators and nurses. Those listed subscribe to various newsletters at a cost of $350 to $1,800. Direct mail is the source. Aggressive List Management Inc. was the previous manager.
Selections: Business address, product, state/SCF/ZIP
Price: $160/M to $275/M
Contact: Edith Roman Associates Inc., Michael Costantino at 845-731-2748 [email protected]
NEW LISTS
Whyville.net
Numedeon Inc. offers a list of 1.9 million children ages 8 to 15 who registered at the educational Web site Whyville.net. Some 360,000 e-mail addresses are available. Children under age 13 were required to obtain parental permission to use the site. Most of those on the file are 12 years old or younger, and two-thirds are girls.
Selections: Age, gender, psychographics, state/SCF/ZIP
Price: $250/M
Contact: Lake Group Media Inc., Dan Friedman at 914-925-2400, ext. 286 or [email protected]
Grand Magazine
Grand Media LLC has a list of 56,203 subscribers to Grand, a new title that targets grandparents. The magazine acquires subs through partnerships with such organizations as Generations United, National Senior Games Association, Foster Grandparents, Freedom Foundation, National Committee for Children’s Rights, KidsPeace and Kids First. Direct mail is the source.
Selections: Hotlines, gender, state/SCF/ZIP
Price: $100/M
Contact: ALC Data Management, Raymond Tognella at 609-580-2761 or [email protected]
Collections Etc. Enhanced Buyers
More than 2.6 million who made a purchase over the last 12 months are listed here; 90% are women. The average sale for home and garden products and gifts was $50. Direct mail is the source.
Selections: Hotlines, gender, dollar amount spent (ranges), cash/credit card, product, adult’s/child’s age, income, homeowner/renter, length of residence, marital status, state/SCF/ZIP
Price: $105/M
Contact: Adrea Rubin Management Inc., Tom Mack at 646-487-3783 or [email protected]
Administrative Assistants
The Executive Data Bank list group has been expanded to include a file naming 545,308 administrative assistants. Other EDB files are available for construction, financial, healthcare, retail and other professional categories. The sources are direct mail and controlled circulation subscriptions.
Selections: Number of employees, gender, headquarters/branch, home address, individual name, job title, max per company, multis, telephone numbers, SIC code, SOHO, sales volume, state/SCF/ZIP
Price: $125/M
Contact: Direct Media Inc., Doug Sauerhaft at 203-532-2452 or [email protected]
American Cell-Ebration
This is a database of 12 million individuals with cell phones. Postal and e-mail addresses as well as cell phone and landline numbers are listed. The monthly hotline count runs about 1 million names. The sources are Web site registrations and online surveys.
Selections: Demographic, hotline, state/SCF/ZIP
Price: $120/M
Contact: List Bargains Division, Media Source Solutions Inc., Amy Benicewicz at 203-746-6640 or [email protected]
CANADIAN LIST NEWS
Shopping TVA Lists
Cornerstone Group of Companies now manages several files for Shopping TVA, a French-language DRTV marketer in Quebec. Shopping TVA Body Conscious lists 32,897 who’ve bought fitness and nutrition products during the past 36 months. Additional files are available for cooking, fashion, home d
Network
