List and Database News

Catalog Clothes Buyers

This new file of mail order shoppers features 173,260 individuals who, within the last three months, have purchased clothes through a variety of catalogs. The list is entirely generated from direct response sources. Selections: Product purchase categories, homeowner, presence of credit card, length of residence, children by age, lifestyle interests, exact age, marital status, household income, gender, state/SCF/ZIP
Cost: $60/M
Contact: Mail Marketing Inc., 201-750-3222

American Index — Investors
This newly compiled list contains nearly 2.3 million investors within the United States. The names have been generated from a variety of public and private sources.
Selections: Proven mail order buyers, demographic/psychographic information, year of birth, presence of children, income, credit card, mail order buyers, contributors and donors, occupation, education, religious beliefs, ethnicity, languages spoken, home value, mortgage balance, telephone numbers, gender, state/SCF/ZIP
Cost: $60/M
Contact: Compiled Solutions, 800-585-5720

Journal of Longevity Blow-in
There are 4.8 million opportunities for marketers to reach health-conscious, mature adults through this program. Journal of longevity subscribers tend to be 50+ years old, repeat direct mail buyers who are interested in a variety of health supplements. There are seven available mail dates left in 2003: The next one is June 9, with material due May 26
Cost: $35/M
Contact: Leon Henry Inc., 914-723-3176

PC America Hardware and Software Buyers
This updated file now features 88,151 computer product/software buyers. PC America sells hardware and software for businesses, computer professionals and small office/home office computer users. The list, which consists primarily of business addresses, is taken entirely from direct mail sources.
Selections: Gender, state/SCF/ZIP
Cost: $100/M
Contact: Venture Direct Worldwide, 212-684-4800