L90 Launches Additional Ad Network

Internet advertising network server L90 Inc., Los Angeles has launched Zonfire, an advertising network company.

Zonfire network includes companies that “do not meet the requirements of the premium L90 Network,” according to a company statement. The Zonfire network will segment its Web publishers into a number of vertical content channels including automotive, B2B, games, movies, sports, technology and more. The companies will use L90’s ad-serving technology.